Report Options

Engine offers 3 primary ways to get performance and conversion data back to your systems: dashboards, real-time event pushes, and programmatic API pulls. They differ in delivery method, data freshness, and engineering effort. Most partners combine multiple methods—a dashboard for humans and a push or pull method to feed their own systems.

💡 Add attribution tracking tags to any of these methods to tie performance data back to your own campaigns, sources, or IDs.

Looker Reporting

Pre-built dashboards and exploratory reports over the Engine analytics warehouse, covering leads, offers, conversions, and revenue. Filterable and exportable, with optional scheduled email delivery. Why partners choose it: • No engineering required for operations, marketing, and finance teams. • Visual drill-down and ad-hoc performance analysis. • Scheduled or on-demand exports for recurring workflows.

Postback Reporting

Server-to-server event delivery. Engine fires an HTTP POST to your endpoint the moment a tracked event occurs (lead, payout, conversion), passing your identifiers back via macros so you can attribute the event in real time. Why partners choose it: • Real-time, event-level granularity without polling. • Direct delivery to attribution and tracking systems. • Click IDs and customer identifiers for seamless matching.

Engine Analytics API

A REST API for pulling analytics and reporting datasets on demand. Query historical ranges and recent data in structured JSON to land in your warehouse or BI tool on a schedule you control. Why partners choose it: • Programmatic workflows with scheduling and retries you control. • Flexible querying with full historical backfill. • Direct feeds for data warehouses and BI pipelines.