Dos & Don’ts for All HELOC Supply Partners

Dos

• DO focus on the consumer shopping angle. For example, include language like:

  • “This is a shopping option”

  • “Consider these options, but there are more”

  • “This does not include all lenders or available HELOCs that may be available to you”

• DO clearly show Engine by MoneyLion’s (formerly Even Financial’s) NMLS ID on all solicitations and advertisements.

Don’ts

• DO NOT recommend or endorse a lender or Engine by MoneyLion (e.g. “Company A is a preferred HELOC lender”, “Company B is our HELOC partner”, “Company C is a superior HELOC provider”, etc.).

• DO NOT make or receive payouts based on a lead’s performance after the lead is transferred to a lender, if services are not performed after this event.

  • e.g. if services are not performed after lead transfer, making or receiving a payout based on a HELOC approval or funding violates RESPA. *Engine by MoneyLion maintains contractual payouts with HELOC lenders at Fair Market Value. Payouts occur prior to full approval/funding*.

• DO NOT engage leads in states where Engine by MoneyLion does not hold an active mortgage license.

  • Current as of 4/2/2024, that list of states is: HI, MA, MD, NH, NV, NY, UT, VA

• DO NOT enter into exclusive agreements where services are performed for one lender.